The goat and the museum: different meanings of the strange presence of Bode Ioiô in the Museum of Ceará from 1935 to present days

  • Francisco Secundo Silva Neto Bacharel em Ciências Sociais pela Universidade Estadual do Ceará (UECE/2006), Mestre (2009) e Doutor (2015) em Sociologia pela Universidade Federal do Ceará (UFC).
  • Marcio Acselrad Unifor - Universidade de Fortaleza
Palavras-chave: Humor, Museu, Bode, Jornal, Ceará moleque.


Between the years 1915 and 1931, a goat named Ioiô lived freely in the streets of Fortaleza. Being a popular type of those days, filled with unusual characters, when he died he had his obituary published in newspapers. He was then stuffed and, in 1935, donated to the newly created State Museum. The present article analyzes from mainly journalistic texts the different meanings that this character had inside the museum since then, from simple curiosity to a symptom of lack of civility to a symbol of the irreverence of the people. This research had as main sources two catalogs of new stories published by the Museum itself. We arrived to the conclusion that the role that the goat occupies in the museological space has changed over time, from a merely picturesque curiosity to a symbol of a transgressive and humorous society.

Biografia do Autor

Marcio Acselrad, Unifor - Universidade de Fortaleza

Professor Titular da Universidade de Fortaleza. Professor do Centro Universitário Unichristus. Formado em Psicologia pela Universidade Federal do Rio de Janeiro. Mestre e Doutor em Comunicação pela UFRJ. Pesquisador do LABGRAÇA: Laboratório de Estudos do Humor e do Riso e do LAEPCUS: Laboratório de Estudos sobre Psicanálise, Cultura e Subjetividade do Programa de Pós-Graduação em Psicologia da Unifor.

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